The main dissatisfaction of many Russian-speaking bloggers is directed at the lack of monetization on the part of the platforms. And they can be understood - you try, shoot, edit, study algorithms and rules in order to collect views and at the same time not fall under sanctions, but you do not get any tangible support from the platform. Therefore, all bloggers are engaged in the sale of advertising, which does not bring pleasure to everyone. But what if we tell you that you can make money on TikTok without paid followers? 

We will not discover America if we say that there is an opportunity to broadcast on TikTok. This feature has been successfully implemented and is very popular among active TikTokers. Many guys go on air to get closer to their audience, have a heart-to-heart conversation or share some expert content. Such actions often allow you to attract a new audience, because TikTok's algorithms display interesting broadcasts in recommendations. And, of course, this has a positive effect on the blogger's subscriber growth.

To send a gift to his favorite blogger, the user must first top up the balance in his personal account. Here you can choose packages with a different number of coins worth from 15 to 24,990 rubles.

Then everything is simple - during the live broadcast of your favorite TikToker, click on the pink icon in the form of a gift box. You will be presented with a list of 8 items valued in different amounts of coins. The selected sticker will be displayed on the air and will fly straight to the blogger's tiktok wallet.

It is important to mention here first that TikTok encourages live broadcasts and supports the most interesting ones. That is, with the proper efforts, you will not go unnoticed and you will be able to get up great with the help of this tool. So, for example, recently a “broadcast calendar” has appeared on the site. You can get into it from the recommendations by scrolling through the banners at the top of the page.

A few simple tips for beginner streamers:

• Think over the topic in advance and, preferably, write the script. Ideally, the broadcast should overlap with the topic of your account, so you cover the needs of subscribers and attract a new target audience.
• Warn your subscribers about the broadcast. Record several videos with the announcement of the broadcast, add the date and time of the stream there. So users will be able to plan their visit to live in advance.
• If you are developing instagram, telegram or other social networks, then make an announcement there too. The more contacts with the audience, the more effective the broadcast will be.
• The time of the broadcast should coincide with the time of your audience's activity. But with good contact with subscribers, you can discuss this issue with them in advance, for example, in the comments.
• The broadcast itself should not be short, focus on an hour on average. This time will fly by unnoticed with proper preparation, plus you can give a lot of benefits and communicate with the audience, which will definitely play a role for you. Grateful users will send you gifts that you can easily convert into cash.

So, gradually you yourself will learn how to analyze your live broadcasts, study and fix mistakes. It's not difficult to do cool live broadcasts on TikTok, but you need to be interested in this and take the time to prepare. Even if at first you will not have thousands or even hundreds of viewers, but each time the broadcasts will be of higher quality, richer and, accordingly, more popular.

Our advertising agency, together with TikTok LIVE Russia, is producing small and medium bloggers through live broadcasts. And if you are interested in this direction, and you would like to enlist the support of professionals, then write to the telegram @delaconfiture, we will tell you more about the conditions.